Updated: Mar 14
What is the best way to reach a wide variety of people, without breaking the bank? That’s right…Social Media.
Here are some of the many benefits to promoting your business on social media:
Improved Brand Awareness
People of all ages all over the world, are on social media – making it one of the greatest marketing tools available today.
Having a presence on social media makes it easier for others to connect with your business.
Many people discover new products/services through social media – so don’t think social media is limited to your current customers.
Most people check their social media multiple times throughout the day – giving you many opportunities to connect with them – creating a higher chance of them becoming a customer.
It doesn’t matter what products/services you are selling – social media can help you sell it!
Great Return on Investment
Social Media is one of the most affordable marketing tools available to date.
It also has many useful features allowing you to track the success of your social media efforts.
You can track engagement to see how well your posts are doing.
Current customers can keep in touch with your brand – see what you’re working on and inquire about products/services.
Potential customers can get in touch with you, to get to know more about you and your business.
You can learn a lot about your customer through their social media – this helps inform you about how to reach those customers. It can tell you what they like, when they are online, and what products/services to promote.
One of the great features of social media is that you can target your advertising to specific people in various locations. It helps to ensure that you are not promoting your business to people that you know are less likely to become customers.
Increased Website Traffic
Social media posts that are linked to your website will result in increased website traffic.
Sharing great content from your blog or website to your social channels is a great way to get readers as soon as you publish a new post. - Source
Contact us today if you need help setting up or managing your business social media accounts. As Social Media Experts, we can help you build your business through targeted social media campaigns. Some people want to increase their sales, others their brand awareness – each goal requires a different approach. We will work side-by-side with you to get to know your business, so we can develop social media plans to help you achieve your goals.
- Team NAYA